
Bing Ads – A Lead Generating Gold Mine for Construction Companies?
Discover the advantages of using Bing Ads for lead generation campaigns, such as demographic targeting, remarketing, and cost-effectiveness.
Digital marketing plays an integral role in the success of the modern-day construction business. The problem is, when searching through Google, most people don’t get past the first page. We believe that every contractor out there could increase their income by learning how to rank higher on the first page of google.
As a construction marketing agency, we specialize in getting your business noticed online, using a whole variety of combined techniques. One of our favourite strategies is by using Google local services ads.
Google local services ads appear at the top of the first page of Google when you search for a service – the first thing any potential customers see. They feature a selection of location-specific businesses, and each of these businesses are the cream of the local crop – the ones Google has decided are the most relevant to a customer’s search.
Statistically, local businesses are becoming a more popular choice, which is great news for contractors. However, potential clients are turning more and more to the online world for guidance on which construction company to rely upon.
Here are some of the reasons why we think google local services ads are worth investing in.
Setting up Google local services ads can take a couple of months. There are quite a few steps and you need to be registered and verified by Google my business. If you’re already registered, it’s important to make sure that your information is up to date and that you have a few reviews under your belt.
As a marketing agency tailored specifically to the construction sector, we know the process inside out. We can use our years of experience in the industry and apply them to your construction brand, so you can focus on doing what you do best.
Alongside Google Local Services ads which are generally trusted, we would recommend doing the following:
We can help you to make the most of your construction business. Get in touch.
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Magneta Marketing Agency, Inc. is a one-stop shop for all your website design, branding and digital construction marketing needs. We help subcontractors and construction businesses grow with online reputation management and lead generation.